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FINDING_______
THIS CHRISTMAS @WHEELOCK 

Wheelock Christmas campaign Idea

This is a group project.

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Groupmates:

Gloria Ku    

Zylyn Tay 

Amani Khaled 

Zadani Zidan Bin K Yazid

THE IDEA AND CONCEPT 

  • Inspired by “Where’s Wally? The main theme for this year's Christmas campaign is the "little things to be thankful for " 

  • The main key visual is for people to find the little things in life. 

  • Items in the poster consist of different things that are related to Christmas and Wheelock vendors

  • Looks into appreciating the Frontline Workers

Social Media Engagement 

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Finding Wheelock Place

Count the number of Wheelock Place logos are there around the visual to stand a chance to win vouchers!

Finding Essential Workers 

Count the number of essential workers around the visual to stand a chance to win vouchers!

Instagram Filter 1 

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Instagram Filter 2 

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Installation Mockup

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